During an election night like no other, instead of playing another advertisement, we opted to send a simpler message of hope and resilience. We had Brittany Howard perform an epic cover of “You’ll Never Walk Alone.” Not only did this decision earn us a gold award at the Clios, but the cover also gained significant popularity. It was released on Spotify, featured on their Release Radar, and ultimately performed at the Grammy Awards that year by Brittany Howard and Chris Martin.
The power of a poignant song, right?